Designs for a campaign telling people in Zimbabwe about the COVID-19 coronavirus pandemic. The social media campaign has three phases. It began with simple messages in line with government instructions, followed by messages with more explanation and ending with suggestions about life after the virus. We made short videos featuring children and young people asking people to ‘stay home’, ‘wash their hands’ and ‘keep their distance’. At the time of posting the second phase is underway.
Messages were presented in three languages.
The campaign is part of 17Promises, an Africa-wide initiative explaining the United Nations SDGs to a wider and younger audience