I spend a lot of time writing and designing information graphics which can be read and understood, first and foremost. I try very hard to keep styling appropriate to the reader, which requires restraint. Over the years I have realised how powerful information graphics are to people of all ages and backgrounds and therefore how…
We designed a new visual language for a data-driven organisation that reports on sustainability in agriculture. We wanted to convey as much as possible the human stories behind the data.